Opening Remarks and Welcome

Alexandra Dunn, President and CEO, CropLife America

Corey Rosenbusch, President and CEO, The Fertilizer Institute

Keynote Address

Emmitt Smith, NFL Hall of Famer & All Time Leader Rusher

Emmitt pulls back the curtain on how he made split -second, high-stakes decisions, season after season, hit after hit, without losing his edge. He’ll share the mindset and tools that turned adversity into his greatest advantage and show how to apply that same discipline when regulatory shifts, supply disruptions, and market volatility put your performance under pressure.